Fintech Startup
The company: Boston-based fintech startup focused on providing car loans and financial services to expats and international students.
The challenge: Raising brand awareness, building trust, and generating qualified leads for a high-risk financial service. Crafting a consistent brand identity across multi-cultural, multilingual audience segments.
The result: Decreased time spent stuck in an application by 78% through nurturing campaigns. 121% increase in social interactions and 200% increase in leads from social media. 16% increase in leads from paid search. 23% increase in web traffic. 72% increase in email open rates.
Provided Services
Marketing and Communications Strategy
Graphic Design and Brand Identity
Social Media Content
Media Planning and Public Relations
Referral Marketing
Email Marketing
PPC Display Ads (Social Media and Search)
